Study: Coke Uses 'American Idol' to Market to Kids, Despite Pledge - The Bay Citizen (blog)

The Bay Citizen (blog)

Study: Coke Uses 'American Idol' to Market to Kids, Despite Pledge The Bay Citizen (blog) And 95 percent of the exposures were during "American Idol." That's despite a pledge that Coca-Cola and other major food and beverage companies made in 2006 to advertise only "better-for-you" foods to children ? part of the Children's Food and ... and more »

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